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Most Recent Blog Posts

 Email Customer Lifecycle: The Value Conversation

Email Customer Lifecycle: The Value Conversation

It is an old truth that it costs much more to acquire...

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 3 Steps to a Successful Triggered Email Program

3 Steps to a Successful Triggered Email Program

Email marketers strive to build customer relationships...

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 Forcing Email List Acquisition Doesn’t Work

Forcing Email List Acquisition Doesn’t Work

“We’re not sending email to enough people!” Heard...

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Featured Resources

 Research 2018 Deliverability Benchmark

2018 Deliverability Benchmark

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 Guide Have Yourself A Merry Email Christmas

Have Yourself A Merry Email Christmas

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 Interactive The Great Email Escape

The Great Email Escape

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 Guide The Travel Company's Guide to Email Marketing

The Travel Company's Guide to Email Marketing

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 Research The Hidden Metrics of Email Deliverability

The Hidden Metrics of Email Deliverability

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 Fact Sheet Certification Standards & Requirements

Certification Standards & Requirements

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