The Great Email Escape

The Game

The Great Email Escape

Expert Tips to Break Out of Bad Email

Content image

About The Great Email Escape

The Great Email Escape was created by Return Path’s own marketing team. Thinking about the popularity of escape rooms and breakout rooms, they sought to create an email-related experience that mirrored the fun of an escape room in a virtual setting.

Wondering where some of the references are from? We drew from Office Space and The Office, plus our own experiences.

Not an email expert? Visit the Tips & Tricks section to expand your email know-how, then come back to the room and work on your exit strategy.

Content image

Tips & Tricks

Need to speed up your getaway? Here are a few tips to help you along, in no certain order:

  • Having time zone trouble? Enlist the power of the Google to do the math for you. 8am Sydney local time equals what time in Paris?
  • Emojis aren’t just for “kids these days,” but it can certainly feel like that. Think about holidays and weather that correspond with the months – Valentine’s Day is in February, St. Patrick’s Day is in March, Independence Day is in July, Halloween is in October, and snowfall often happens in December.
  • The first person to send email isn’t a household name to many.
  • The delivered rate and inbox placement rate can be confusing. For more information on deliverability in plain English, read our own Bonnie Malone’s recent blog post.
  • Phishing scams? Still happening!
  • Each mailbox provider has different filtering rules and practices. Read our Email Marketing Field Guide for the differences between Yahoo, Outlook, Gmail, and others.
  • People use different devices at different times, but our research knows this for sure – mobile is #1.
  • Certified senders see almost a 33% increase in inbox placement. Does that help?
  • Don’t buy an email list. You know that!

The Great Email Escape

The Game

Play Now

The Great Email Escape

Expert Tips to Break Out of Bad Email

Download Now

Promo Image

We Know Email

Get the actionable insights you need to improve your email program.

Your browser is out of date.

For a better Return Path experience, click a link below to get the latest version.