The Power of AI and Email

Unlocking email’s untapped potential

Best-in-class marketers are embracing artificial intelligence (AI). In fact, senders using AI are generating 41 percent more revenue than those embracing manual personalization.

By using AI-powered solutions, marketers can go beyond using best practice recommendations and tactics and employ actionable, customized solutions that solve issues and enable them to achieve the untapped potential of email.

Because the concept of AI can be intimidating, in our latest guide, we’ve brought the idea to life with some examples of how it can transform your email marketing program. We cover:

  • What is AI?
  • What can AI do for email marketers?
  • What impact will AI have on the future of email marketing?

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