Surviving the Frenzy

Best Practices for Creating a Click Frenzy

Click Frenzy is Australia’s most recognised annual online mega-sale and relies heavily on e-marketing throughout the year to maintain subscriber engagement.

By reviewing Click Frenzy’s email activity, and that of the participating brands, we have gained insight that can be applied to your next email campaign.

To learn more about the Click Frenzy phenomenon, download our research paper to find out what worked, what didn’t, and which lessons you can apply to your next email campaign.

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