A History of Data Analytics at Return Path

Unmatched Data and Advanced Analytics

At the foundation of every Return Path product and solution, you’ll find unrivaled data, sophisticated analysis, and constant innovation.

For nearly two decades, we’ve been using unparalleled data and advanced analytics capabilities in order to solve the problems email marketers face every day. EmailDNA is the combination of unrivaled data, sophisticated analysis, and constant innovation that make up the foundation of every Return Path product and solution.

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Powered by EmailDNA

Return Path’s solutions are built using data and analytics capabilities ranging from advanced analytics and heuristics to machine learning and artificial intelligence. They go beyond recommendations, creating actionable, customized solutions that solve email marketing issues. These solutions improve email marketing efficiency and increase return-on-investment from email.

With EmailDNA, we turn email data into email solutions.

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We Know Email

Get the actionable insights you need to improve your email program.