Are Welcome Messages Worth the Hype?
Return Path analyzed the onboarding processes of the Internet Retailers Top 100 brands to understand how effective welcome messages are in creating a lasting relationship with new subscribers.
Download the report to find out:
- Which of the top IR 100 brands are welcoming their customers and which are falling behind
- What types of welcomes subscribers are receiving
- How subscribers engage with welcome messages
- How effective welcome offers are in generating subscriber engagement
- The average ongoing engagement from subscribers post welcome message